Every business craves for an audience who can buzz around for them, and this surely doesn’t come easy. If you want to grow your small business and take your conversion out of the roof, then you need to make your online presence felt, and having a website is one way to do it.
Having a well-structured and content-driven website can not only increase your customer base but will also picture you as a legitimate business. A great website is something which meets all the requirements of the users in the best way possible. It looks attractive, loads quickly, and is user-friendly with any of the device. Also, for many small businesses, a website is a major source to convert their leads into happy customers.
Often people inaugurating their small business think they cannot have every luxury on their website just like every larger business have. But this is just an illusion. The technology-driven world today offers equal opportunity to everyone to prove their worth.
Say hello to WordPress. A website creation tool with functionalities which lets you create and organize your website just like the way you want to. WordPress is the most popular web publishing software today and a great resource every business can rely on.
Now if you are interested to know why WordPress is a great resource for your website then keep following the words penned below.
A combination of website and a blog
Blogging today is one of the greatest marketing strategies any business can make use of, especially a new business. Words and pictures, when slated in the best way possible, can leave a huge impact on someone’s mind, thus dragging him/her towards your product.
WordPress gives you the freedom to run a blog and a website both at the same place. You just need to set up a tab named blog on your website, (which will take seconds) and that is it. Also, WordPress blogs look and feel very premium.
WordPress blog is a great way to interact with the customers and get their precious feedback about your product or services. This is also a great way to keep the customers up-to-date with what is going on in your business.
A very safe and secure platform
WordPress rolls out frequent updates, thus you can always be confident about the security of your website. The platform with its up-to-date security policies makes sure that you are gifted the safest environment and user experience to be in.
While some other content management systems might require you to manually check for updates other portions of the website are updated automatically. WordPress keeps working to better its system and make things more secure for both users and visitors. That was the reason my company CDR summary statement make word press website.
Years of hard work
Released back in 2003, WordPress has been around for more than 10 years now so it is safe to say that it is a resource one can fully trust and rely. Overcoming most of the major and minor hitches on its way, WordPress has proved that how a hectic task of creating a website can be accomplished in minutes.
Surely WordPress is not a perfect tool, but it is pretty much problem free. The engineers behind the scenes have surely put on a lot of efforts and time to bring it to a stage where it is today.
WordPress is SEO friendly
All business wants to rank on top of the search results. The idea of making your website searchable by search engines becomes easy with WordPress. WordPress SEO plug-in like Yoast SEO does everything in its power to please both visitors and search engine spiders.
With Yoast SEO you get a toolset which helps you to aim for the number one position in your niche. While mastering SEO can take some investment of time, but WordPress offers the best ways for business owners to optimize their site in the easiest ways possible.
A stage for all the good companies
All these amazing features and capabilities of WordPress make it resource every company falls for. Some of the biggest companies in the world like Mashable, The New York Times, make use of WordPress to power their sites and this reason is enough to get you the same.
WordPress is great for small business if you are tight on the budget. It has everything you need to create a visually attractive and fully functional website. Competing in an already dominated market also becomes a little easy with a website designed on WordPress.
Also, WordPress system is constantly improving with every day passing. Any new addition to the platform won’t cost you any money. Such features make it a reliable open source resource.
So if you are planning to launch a website any soon for your business, you know where to get one from.
Kushagra Gupta is an editor at CDR writing services for engineers Australia since last 2 year and also a journalism student who loves to pen down his thoughts on mental constructs, habits and personal development. Fan of Warren Buffet.